Ideate
Structure for every platform you publish on
You already have copy that works. Ideate gives it the right shape for LinkedIn, Instagram, and X—pick a layout, fill the placeholders, and ship.
Repurpose a post now
The problem
When great content needs the right shape
Marketers waste hours reshaping a winning post for a new platform—or stall because they do not know which structure fits.
- LinkedIn text does not become an Instagram carousel by copy-paste.
- Each goal—leads, trust, launch—needs a different angle.
- Starting from a blank doc slows down what should be a quick repurpose.
The solution
Layouts built for the platform you choose
Ideate filters structures by goal and platform. Click once; the canvas loads with placeholders. You paste old copy and swap it in—manual, fast, on your terms.
- Structural vault: scroll-stop hooks, carousel blueprints, thread layouts.
- Past asset panel: keep your reference post open while you edit.
- No AI writing—just proven shapes for LinkedIn, Instagram, Facebook, and X.
structure for every platform
LinkedIn, Instagram, Facebook, and X—each with its own proven shape.
layouts you choose and fill
Scroll-stop hooks, carousel arcs, and thread layouts in the vault.
paste what already worked
Your hit post or rough notes stay open while you reshape.
you control every word
Placeholders guide you—no AI draft, no generic output.
Flow
From goal to draft in three simple steps
Filter → pick a structure → fill the canvas. Entrepreneurs leverage what they already have.
- 1
Set goal and platform—filter what matters.
- 2
Pick a structure from the vault—hooks, lists, story arcs.
- 3
Canvas loads with placeholders—swap in your copy.
Past asset
Your best work, always within reach
Drop in a hit post or rough notes. Reference it while you replace placeholders—no tab switching, no copy-paste chaos.
Paste your winning post- Set goal and platform—filter what matters.
- Pick a structure from the vault—hooks, lists, story arcs.
- Canvas loads with placeholders—swap in your copy.
Structural vault
Structures tuned to each channel
Choose LinkedIn story hooks, carousel openers, thread starters—filtered by goal and platform. Click once; the canvas loads with placeholders.
Pick a structure — free- Human-written layouts—not generic AI slop.
- Double line-break hooks, story arcs, numbered lists.
- Layouts filter by goal and channel instantly.
FAQs
From the ContentIJ blog: how to turn your Instagram feed into a sales channel, and 3 Instagram blunders D2C founders make.
Ideate is a structure tool for repurposing content—not AI copywriting. Pick goal and platform, choose a layout, paste existing copy, and fill placeholders in the canvas.